Internet Marketing Strategies for Tennessee Law Firms
Walt Brown points to the following FindLaw FirmSites® as examples of Internet marketing solutions developed for and by his FindLaw clients. The following law firms appreciate Walt's attentive, customized approach to legal marketing solution development. Contact Walt Brown to schedule a free comprehensive consultation that will take into account your law firm's overall marketing needs and goals.
Custom FirmSites:
Personal Injury and Medical Malpractice: A first-person singular "I" approach and a prominently featured attorney photo put the spotlight on the qualifications and personal appeal of Attorney Bart Durham, providing a solid validation tool for potential clients coming to check out the firm as a result of TV advertisements.
Criminal/Family/Personal Injury on one site: A professional and subtle tone introduces the character of Hollins, Wagster, Weatherly & Raybin, P.C., and focuses the potential client on the core message that this is "a firm of experienced trial lawyers, engaging in both criminal and civil litigation." Attorney Jeffrey Jones highlights his status as a certified civil trial specialist and his experience handling high-profile cases.
Criminal Site Examples: Criminal defense attorney Brent Horst uses video, Spanish pages and client testimonials to add interest and information to his FirmSite, while highlighting his status as a certified civil trial specialist and his experience handling high-profile cases.
The FirmSite of Rob McKinney, Attorney at Law in Nashville, Tennessee, makes a strong visual statement through prominent pictures of a courtroom and Mr. McKinney.
Family Law: The human element of a caring family law practice stands out for Cynthia J. Bohn & Associates. A clear tag line, "Your Lawyers for Life," speaks for Hewitt & Barry.
Estate Planning: Outstanding design, combined with the differentiating message of a Christian firm, has been very effective for Ingraham & Pautienus. Ask Walt Brown about other recently released FindLaw Web sites in Tennessee focusing on estate planning.
Bankruptcy: Catchy visuals and information-rich content draw potential clients to the site, through very specific searches involving issues that cause bankruptcy. Most consumers don't initially realize they need an attorney to handle bankruptcy. Check out the following link to see the types of questions potential clients are asking through their searches at Rothschild and Associates, PLLC.
Business & Corporate: A geographical focus lets Nashville area businesses know they are in the right place on the FirmSite of Stewart, Estes & Donnell, PLC. The lawyer himself makes a strong appeal on the FirmSite of J. Ross Pepper.
Template FirmSites:
Divorce, Criminal & Employment Law: Personalization of template sites through a law office photo works well for Williams & Schwalb, PLLC.
Family Law Attorney Karen Cain's personality comes through loud and clear on her law firm's FirmSite.
An in-depth discussion of your legal marketing needs is a step in the right direction to help ensure that your law firm's message will reach the new clients who most need your services. Call or e-mail Walt Brown to schedule a free comprehensive consultation that will take into account your law firm's overall goals. 615.243.3949.


